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Folklore

Folklore

A community crafting knowledge of connection, lorecraft, and digital realms. Season 2 now live.
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How to Repair a Spaceport: A metaphor for our technological present

Publisher
Folklore
September 09
A metaphor for our technological present
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Latent Communities in an Artificial Internet

Publisher
Folklore
July 24
Communities lie on a spectrum in terms of their origins: either they have been created to achieve a goal, or they appear to have been created almost by default; no purpose, they just exist. Who can harness the latent power of those default communities?
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Welcome to the Swarm

Publisher
Folklore
July 16
On the internet, we are part of swarms: networks of people, bots, and content, coordinated through algorithmic feedback loops.
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The $DEGEN Archives

Publisher
Folklore
March 30
We're in the midst of the memecoin meta, and the lead spring is $DEGEN. It has been key to growth on web3 social app Warpcast, and defined the 2024 playbook for token-based consumer growth.

Ghost Context Remix Contest (Writing + Art)

Publisher
Folklore
December 19
Calling all context designers, remix artists, divergent dreamers, seekers and hyperconnectors! Join a new remixing competition and win a membership plus ETH
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Seeds, not Brands

Publisher
Folklore
November 06
Folklore proposes that a networked brand be designed not for its humans, but for its machine agents. In lieu of final assets — iconography, typography — Folklore provides seeds and prompts: inputs for generative creation.
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The Balkanization & Babelification of the Internet

Publisher
Folklore
October 23
Rue Yi and Ruby Thelot explore the nature and consequence of our diverging online spaces through the concept of Balkanization and Babelification
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Object Histories

Publisher
Folklore
October 12
What happens when every physical object has an onchain record? A beautiful archive of memories, imbuing our things with stories.

A New Season of Pioneers

Publisher
Folklore
August 09
Folklore’s first season has officially closed. Following this, I’m happy to announce that memberships for Season 2 are now open.